Scaling and Growth Strategies
5 - Scaling and Growth Strategies
The final chapter of the course focuses on strategies for scaling and growing a business based on strong unit economics. Students will explore various growth models, such as customer acquisition, geographic expansion, and product line extensions, and understand how to assess the impact of these strategies on unit-level profitability. They will also learn about the importance of continuous optimization, experimentation, and data-driven decision-making in sustaining long-term growth and profitability.
Start Chapter